Well, the headline tells it all here. And I’m not gonna be your guide. Instead I’m gonna send you off our site to read a terrific piece about Brian Graden.
Brian is the president of entertainment at the MTV Networks. I’ve always thought Brian and his predecessors have one of the toughest jobs in our business. How to keep reinventing those networks to please the most fickle of demographics, generation after generation.
I don’t know Brian well. We’ve met a few times–dunno if he’d even remember me. Clearly he’s a smart man, and he’s got an excellent reputation.
Brian announced a little while ago that he’s leaving his job at the end of the year.
In a piece that I guarantee will inspire you, you’ll read how Brian got to where he is, decided where he wants to go from here, and how he’s going about achieving his goal. The writer who was clever and gifted enough to put this together for us is Felix Gillete (don’t know him), and it’s in the New York Observer. It’s called "The Reinvention of Brian Graden," and it’s time well-spent reading. Click here to read it. When you’re done come back and lemme know what you think. You can post a comment here or you can always Twitter me at Chuckmedia.#