Looks like a major breakthrough: A basic cable show’s "18-49 average [rating] has topped all other fall series — cable or broadcast," reports Deadline.com.
It’s AMC’s show starring the real mad men – and mad women — of TV: the zombie drama "The Walking Dead."
And there’s even more to marvel at. The story adds that thus far, season three of the series "reigns as the No. 1 ad-supported drama series in basic cable history among total viewers, adults 18-49, adults 25-54, adults 18-34 and all male demos."
This rush of stats about "The Walking Dead" accompanies the results of the mideason finale of the series, which debuted Sunday night, Dec. 2, 2012.
And those results were huge: "a monster 10.5 million total viewers for the premiere 9 PM telecast and 15.2 million for the night, including two encores," Deadline says, continuing, "That was just shy of the record-breaking 10.9 million Live+Same Day total viewers who tuned in to the third season premiere in October. Compared with Season 2 midseason finale in 2011, last night’s audience was up a whopping 58%. The ‘Walking Dead’ midseason finale drew 6.9 million adults 18-49, up 54% vs. Season 2, and 6.0 million adults 25-54, up 52%. Both qualify as the second-highest deliveries for the zombie series behind the Season 3 premiere (7.3 million in 18-49, 6.1 million in 25-54)."
Season three’s remaining eight episodes are set to launch Feb. 10, 2013, the report notes.