Looks Like a Lot of Dads Are Going to the Movies: ‘Superman’ Franchise Reboot ‘Man of Steel’ Has Already Become a Box Office Behemoth — Sets June Record

June 16, 2013  •  Post A Comment

"Faster than a speeding bullet, Warner Bros.’ $225 million franchise reboot ‘Man of Steel’ has become a box office behemoth," writes Grady Smith at the website of Enterainment Weekly.

Ths Father’s Day weekend release "began its run with a massive $125.1 million ($113.1 million over the traditional weekend, $12 million from corporate screening programs on Thursday), breaking the record for the biggest June opening weekend ever, ahead of ‘Toy Story 3‘s’ $110.3 million bow in 2010. Among 2013 films, ‘Man of Steel’ had the second best debut of the year behind ‘Iron Man 3,’ which started with $174.1 million in May."

The USA Today story adds, " ‘Man of Steel’ garnered a fantastic $29,731 per theater average from its 4,207 locations. The film grossed $13.3 million in IMAX theaters, and 41% of its business came from 3D ticket sales. Audiences were 56 percent male and 44 percent female, a markedly more even gender distribution than Iron Man 3, which had a 61/39 percent male/female split on opening weekend. The dashing looks of Henry Cavill and the appeal of Amy Adams no doubt helped ‘Man of Steel’ play well with women."

On Rotten Tomatoes, "Man of Steel," with a story co-written by Christopher Nolan — he of the super-successful "Batman" reboot — received a rating of 56% from 215 reviewers, and a rating of 82% from more than 80,000 visiters to the site.

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