Netflix took a swipe at Amazon with a satirical video touting a new “Drone to Home” service, The New York Times reports. The video quickly spread across the Internet, with consumers posting it to Twitter and Facebook, the report notes.
The story reports: “Barely a minute long, the video purports to show a Netflix warehouse with cute little copters flying off carrying the distinctive red Netflix DVD envelopes. ‘Unlike other companies trying to rush unproven technology to market, we have literally spent days working out most of the bugs,’ the narrator says, as one woman tries to run away from a drone following her, and another explodes in the background."
The report adds: “Even when the DVDs are delivered successfully, the delivery is a little too all-knowing — through the open sunroof of a car, to a person camping, even to a man standing at a urinal.”
Netflix has been poking fun at rivals recently, and with Amazon has found an “easy target” given its plan to deliver packages with drones, the story notes.
Netflix and Amazon are competing for streaming content customers, with Amazon’s Prime Instant Video offering online streaming for TV and movies.
Here’s the video: