A well-known TV personality who is a veteran of the daytime game is mapping plans to return to the daypart with a new series. Entertainment Weekly reports that Tyra Banks is readying a new lifestyle show for a 2015 launch.
The series, which is not yet titled, will focus on Banks and a team of lifestyle experts tackling a range of topics, the piece reports.
In a statement, Banks said: “The fire to inspire women and help them to blaze new paths fiercely burns inside of me. I’m excited to be partnering with Disney-ABC to usher in a new era of lifestyle, beauty and entertainment that will inspire women to be the CEO of their lives via honesty, humor and the newest tips and tricks without being intimidating or precious. To my fierce fam of future viewers: I can’t wait to shake up daytime TV together."
"The show promises to take on topics such as fashion, beauty, entertaining and individual enterprise," EW notes. "Banks will also welcome celebrities, 'Internet influencers,' experts and everyday people to share their own knowledge across various topics."
The program, which will be produced by Disney-ABC’s Summerdale Productions along with Banks, and distributed by Disney-ABC Domestic Television, will be based in Los Angeles.
Said Lisa Hackner, executive VP of daytime and syndicated programming for ABC Entertainment Group: “With an extraordinary social media following and legions of fans built over her years on television, Tyra is more relevant than ever. She is the ideal personality to infuse lifestyle content with fresh energy, humor, and the practical information the daytime audience craves.”
Banks previously hosted the daytime talk program "The Tyra Banks Show" from 2005-2012, and has been a fixture on television with "America's Next Top Model."