Soccer Isn’t Over for the U.S. TV Market — Discovery Series Aims to Strike While World Cup Fever Is Hot

Jul 3, 2014  •  Post A Comment

With Team USA eliminated from the FIFA World Cup, producers are exploring ways to try to keep World Cup fever alive on U.S. television, Variety reports.

"In one of the latest moves, Discovery and Spain’s Intuition Films are rolling out docuseries 'Inside Football,' a look at every aspect of the world’s biggest sport, which is co-produced by Intuition Films and Discovery Channels in the U.S.," the story reports. "Produced by Intuition’s Patrick Juarez and Patricia Dios, 'Inside Football,' known as 'Futbologia' on Discovery’s Spanish-language channels, consists of 34 22-minute episodes and 70 one-minute pills for online viewing."

The deal between Discovery Networks International and Intuition Films gives Intuition the rights to the U.S., Europe and Asia, with Discovery handling distribution to the U.S Hispanic market and Latin America.

"Using a packed, but fast-paced magazine format, 'Inside Football' analyzes technology — of smart soccer boots, for example – science and nutrition to player profiles, vignettes of great moves, analysis of skills — the long pass, penalty taking — soccer’s social impact, the psychology of fandom, and epic historical moments: Pele’s 100th goal, Zinedine Zidane’s head-butt in the 2006 World Cup final, Brazil’s disastrous 'Maracanazo' defeat by Uruguay in the final match of the 1950 World Cup," the piece reports.

The program currently airs on DirecTV in Latin America, Discovery Italy, Spanish pubcaster service Canal Extremadura, Portugal’s Zon Lusomundo, and Playboy Asia, the story notes.

Said Intuition's Juarez: “’Inside Football’ is another demonstration of how Intuition Films utilizes and supports the high-quality and competitive production pricing and talent that exists in Spain, in conjunction with the now long-lasting success not only of soccer in Spain but also other major broad consumer sports in which Spain’s athletes very often excel."

Here's a Spanish-language trailer for "Inside Football":

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