A new study sheds light on some side effects from binging on TV programming — which the study also says, not surprisingly, is on the rise.
MediaPost reports that while binging “can bring much joy to consumers, it can also bring the blues. A new study on TV binging by TiVo Research says that 52% of those surveyed are ‘experiencing feeling sad’ when they approach the end of a TV series.”
Binging is also having an impact on sleep patterns, according to the report. “TiVo says 31% have ‘lost sleep to binging,’ and 37% say they have spent entire weekends binging,” MediaPost reports.
A whopping 92% of respondents to the survey, taken in March, reported some binging.
“TiVo says the binging is not just fueled by long stretches of repeat programming on traditional networks, in the summer or around holidays, but also full seasons worth of programming on Netflix, Hulu and Amazon,” the story reports. “Netflix continues to be the leader here: 66% of ‘season’ bingers use the big subscription video on demand service.”
Meanwhile, the number of viewers who report having a negative perception of binge viewing has declined. It was 53% just two years ago, but fell to 30% in the latest survey.