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Variety

Super Bowl Viewer Totals: Broadcast Is TV’s Third-Most-Watched Program of All Time

Feb 8, 2016  •  Post A Comment

After overnight figures had Sunday’s Super Bowl in second place all time behind last year’s game on NBC, updated figures place the CBS broadcast as the third-most-watched TV program ever.

Variety reports that the 24-10 upset win by the Denver Broncos over the Carolina Panthers delivered an average of 111.9 total viewers. That places the broadcast third behind last year’s Super Bowl on NBC between New England and Seattle, with 114.4 million, and the 2014 Super Bowl on Fox between Seattle and Denver, with 112.2 million.

Sunday’s audience peaked at 115.5 million from 8:30-9 p.m. ET, during the halftime show, the report notes.

Variety adds: “The game was also broadcast nationally by ESPN Deportes, averaging 472,000 viewers. According to CBS, streaming coverage of the game on CBS and NFL properties averaged 1.4 million viewers, and viewers consumed more than 315 million minutes of coverage across laptops, desktops, tablets, connected TV devices and mobile phones.”

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