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TVWeek; NFL announcement

Just Dance: Super Bowl Halftime Music Star is Chosen

Sep 29, 2016  •  Post A Comment

According to a news release issued Thursday night by the National Football League, the headliner of the “Pepsi Zero Sugar Super Bowl LI Halftime Show” will be the “global superstar” who has won six Grammys, a Golden Globe and a nomination for an Academy Award: Lady Gaga.

The release continues, “This will be Lady Gaga’s second time performing on the Super Bowl stage, after having sang the National Anthem at Super Bowl 50 last February.

“This announcement is just the beginning. On Sunday, October 2, fans are encouraged to tune in to the Fox ‘NFL Sunday Pregame Show’ at 12:00 PM ET on local Fox stations for an exclusive in-studio interview, as Lady Gaga joins Curt Menefee and Michael Strahan to offer a glimpse into what she has in store for this historic halftime show.

“Leading up to Super Bowl LI, fans may visit Pepsi.com for behind the scenes looks into Lady Gaga’s journey to the ‘Pepsi Zero Sugar Super Bowl LI Halftime Show’ and a chance to win sideline passes to see her perform live at NRG Stadium in Houston.

“Lady Gaga joins an esteemed list of recent halftime acts including Coldplay, Beyoncé, Katy Perry, Bruno Mars, Madonna, The Who, Bruce Springsteen & The E Street Band, Tom Petty and the Heartbreakers, Prince, the Rolling Stones, Paul McCartney, U2 and more.

“The ‘Pepsi Zero Sugar Super Bowl LI Halftime Show’ is the most-watched musical event of the year. More than 116.5 million viewers in the U.S. watched last year’s show. Super Bowl LI and the halftime sahow will be broadcast by Fox Sports from NRG Stadium in Houston.

“Super Bowl LI marks Pepsi’s fifth year as title sponsor of the Super Bowl Halftime Show and 15th year as an NFL partner. Pepsi and the NFL have teamed up again to provide fans with a halftime experience worthy of pop-culture’s biggest stage.

“The ‘Pepsi Zero Sugar Super Bowl LI Halftime Show’ is an NFL Network production and will be executive produced by Ricky Kirshner and directed by Hamish Hamilton.

“Visit http://www.pepsi.com/en-us/ leading up to Super Bowl LI to see what this historic Halftime Show has in store for fans. For more information about Super Bowl LI, visit SuperBowl.com.”

lady-gaga-sings-at-super-boA Screen-Grab of Lady Gaga Singing the National Anthem at This Year’s Super Bowl

One Comment

  1. Lady Gaga…really??? Is this the best the NFL can do, to bring in a mediocre BORING entertainer. Pathetic. The NFL wants is product took be plain vanilla, nothing especially outstanding or dynamic…
    just plain vanilla. That describes Gaga…

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