A massive TV marathon launches Thursday, Nov. 24, and by the time it’s over it will rank as the longest-running marathon in television history. FXX announced that the event will feature 27 seasons and 600 episodes of “The Simpsons,” with the marathon running 300 hours.
The 13-day event will begin at noon ET/PT on Thanksgiving Day, Nov. 24, and run through midnight ET/PT on Dec. 7. The shows will run in chronological order throughout the marathon.
“The Simpsons 600 Marathon” will be accompanied by “Simpsons”-themed Snapchat filters beginning Wednesday, Nov. 23.
“Then, starting on Thanksgiving when the ‘Simpsons’ marathon begins, Snapcodes will appear during commercial breaks and across all of FXX’s Simpsons social channels [that] will unlock exclusive ‘The Simpsons 600 Marathon’-themed custom filters, which allow users to share that moment with a friend or post it to their Snapchat Story. Featuring seven filters in total, this partnership between FX Networks and Snapchat marks the first time ‘Snap-to-Unlock’ filters have been used across a multi-day television event,” the announcement notes.
The announcement adds: “‘The Simpsons 600 Marathon,’ which will air every episode of ‘The Simpsons” 27 seasons in consecutive order, will become the longest-running marathon in television history, surpassing the previous record holder, FXX’s 552-episode, 12-day Simpsons marathon, which ran from August 21, 2014, at 10 a.m. to September 1 at midnight. That marathon propelled the nascent FXX to cable’s #1-ranked network primetime in Adults 18-49 and Adults 18-34 for 12 consecutive days.”