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Monthly Archives : May 2008

Sci Fi Unveils Gaming Site Fidgit

The Sci Fi Channel and SciFi.com are launching consumer game site Fidgit today. Fidgit’s fun and factual games will feature the language and attitude of gamers, but will be designed to appeal to both genre and non-genre game players. The…

Espys’ Arthur Ashe Award Lauds Mexico City Protesters Smith, Carlos

ESPN’s 2008 Espy Awards, honoring achievements in athletics over the past year, will present the Arthur Ashe Courage Award to 1968 Olympians Tommie Smith and John Carlos. The iconic duo raised their black-gloved fists and bowed their heads during their…

Moonves: Upfront Sales Slow So Far

CBS Corp. CEO Leslie Moonves told participants at the Sanford C. Bernstein & Co. Strategic Decisions Conference that the upfront selling process will be slower this year, the Hollywood Reporter says. Moonves said CBS has “begun the dance” with advertisers,…

Kvamme Talks New Web Advertising

High-tech venture investor Mark Kvamme stressed the importance of what he dubbed the under-30 “attention” generation at the AAAA Digital Conference Wednesday in New York, Online Media Daily reports. Kvamme pointed out innovative new ad formats targeted at the Web-weaned…

Starcom Promotes Lange, Yecke to VP

Starcom MediaVest Group, The Americas, has promoted Kevin Lange and Nick Yecke to vice president, Online Media Daily reports. Lange previously was director of operations at SMG Search, an operation of Publicis Groupe, the Web site says. Yecke is a…

ComScore Acquires M:Metrics

ComScore has purchased mobile measurement company M:Metrics, Online Media Daily reports. The $44.3 million transaction makes comScore the leader in measuring the mobile Internet market and PC-based Internet usage, according to the company, the Web site says. —Vlada Gelman

Nielsen Launches Mobile @Plan

The Nielsen Co. will expand its @Plan online audience profiling system to the mobile arena, Online Media Daily reports. The new service will allow advertisers to reach the 48 million U.S. wireless subscribers who use their phones to access the…

TV Director Joseph Pevney Dies

Television director Joseph Pevney has died, the Los Angeles Times reports. Pevney directed numerous television shows from the early 1960s to the mid-1980s, including “The Munsters,” “The Fugitive,” “Bonanza,” “Emergency,” “Adam-12,” “Trapper John, M.D.,” “The Incredible Hulk,” “Fantasy Island” and…

Azteca’s U.S. News Production Moves to Mexico

Azteca America, a subsidiary of TV Azteca, will move production of its national and local Los Angeles newscasts to Mexico City to save money, the Los Angeles Times reports. The move has resulted in 30 employees being laid off in…

‘Star Trek’ Theme Composer Dies

Composer Alexander (Sandy) Courage died May 15 in Pacific Palisades, Calif., Daily Variety reports. Courage composed the original “Star Trek” theme, which has been reprised for all the “Trek” films and several of the TV series, the newspaper says. He…