Republican presidential candidate John McCain is closing the advertising-spending gap with Democrat Barack Obama in states up for grabs in next week’s election, including Florida and Ohio, the Associated Press reports. In order to free up funds, McCain has cut…
The CW ordered another episode of “Gossip Girl” two weeks after ordering two additional shows and bringing the total to 25 episodes, Entertainment Weekly reports. The network has also ordered two more episodes each of “90210” and “One Tree Hill,”…
Movie studios and a USC-based nonprofit group are working on a standard for delivering digital content to broadcasters, the Hollywood Reporter says. The new standard, in addition to the Digital Cinema Initiative specifications already discussed by studios, is referred to…
Automaker Infiniti will be the exclusive sponsor of the 15th season of Bravo’s “Inside the Actors Studio,” hosted by James Lipton, the network said Thursday. The series premieres Monday with Goldie Hawn as its first guest. For the new season,…
More households tuned in to see Sen. Barack Obama’s half-hour political advertisement on NBC than on any of the other major broadcast networks that ran the ad last night. NBC drew a 6.7 rating/11 share in households of 56 metered…
Cable network Current has partnered with Digg and Twitter to power its Election Night coverage, the programmer announced today. Starting at 7 p.m. EDT on Nov. 4, Current will cover the election results on-air and online with live streaming headlines…
With creator and star Tina Fey enjoying huge buzz because of her impersonation of vice presidential candidate Sarah Palin, “30 Rock” returns hoping to parlay its critical notices into sizable ratings, USA Today says. Thursday night’s “funny” episode shows the…
Courteney Cox, in what will be her first half-hour comedy project since “Friends,” is working on “Cougar Town” for ABC, TelevisionWeek says. “Scrubs” creator Bill Lawrence is producing the pilot, which ABC wants to see by the end of January….
Bellwether advertiser Procter & Gamble appears to have cut its media spending by 11.9% in July and August, Advertising Age says, citing data from TNS Media Intelligence. TV appears to be bearing the brunt of the cuts, AdAge says. P&G…