Last week, hundreds of guests were invited to enter Warner Bros.’ back lot through iron gates, part of a re-creation of the set from The Thorn Birds, the second-highest-rated miniseries in TV history. They would also view artifacts such as…
Advertisers take note: Even before the start of the war in Iraq, news had joined the kids, movies and sports genres in an audience migration from broadcast to ad-supported cable.That’s the edge-of-upfront contention from Jack Wakshlag, Turner Broadcasting’s head of…
Connie Chung’s sudden exit shouldn’t affect Paula Zahn or Aaron Brown, the other news “stars” brought in by CNN’s former managers. The change isn’t about celebrity, any more than it was about ratings. Ms. Chung had the third-highest-rated show on…
The Allies are dropping bombs all around us. Just as soon we crossed the northern berm into Iraq from Kuwait, th e radio came alive, we saw tracer fire and we heard the Javelin team being told to “take the…
MOST GROUND GAINED Kerry Sanders, NBCEmbedded with the 2nd Battalion, 8th Marines, his articulate reports exemplify the best of the embedding program, from his view of the continuing battles at Nasiriyah to his helping a wounded Marine phone home.Peter Arnett,…
A month after the Syndicated Network Television Association held a hugely successful and well-attended inaugural conference in New York, SNTA President Gene DeWitt appears to be leaving the organization.The move takes place only a year after the group, composed of…
OK-cue grieving mother!Cue grieving aunt and uncle who only saw their nephew once a year and never really liked him!Cue grieving neighbor who frankly is having a hard time grieving but wants to be on television anyway!And cue poor old…
Attention planners: It may be time to add product placement to your repertoire. With the likely mass rollout of digital video recording devices by cable operators over the next few years-and the DVR’s capacity to fast forward through commercials-product placement…
In an effort to show U.S. broadcasters what they’re missing, a coalition of high-tech companies that includes Microsoft Corp. is slated to demonstrate an improved digital TV system during the National Association of Broadcasters convention in Las Vegas next month…
Monday, March 17, 2003-Sunday March 23, 2003TV Season Week No. 26 ABC won the week in total viewers and adults 18 to 49, thanks to the 75th Anniversary Academy Awards, despite the broadcast’s being the lowest-rated Academy Awards show ever….