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NBCUniversal Beefs Up Ad Sales Group

NBCUniversal announced personnel moves today that bring a number of top sales execs on board with the advertising division. The new arrivals are Laura Molen, Peter Lazarus, Lou Koskovolis and Katie Larkin. In a statement announcing the hires, Linda Yaccarino,…

Congressman’s Staffer Fired Over Response to Sexy ‘2 Broke Girls’ Spot

Following a Super Bowl commercial in which the two stars of CBS’s “2 Broke Girls” danced around a stripper pole, a spokesperson for Republican Idaho Rep. Raul Labrador was fired over a tweet he sent about the spot, according to…

Is It Possible CBS Lost Money on the Super Bowl Despite Selling $240 Million in Ads? Not When You Calculate All the Money the Game Brings In to the Network in Other Ways

Updated on 2/8/13 at 10:20 a.m. to reflect information in a Los Angeles Times story on this same subject, in both our headline and the body of this item. We needed to have reported on the Times account in our…

Ad Sales Under Way for 2014 Super Bowl — With the Game’s Venue One Factor That Could Push Up Prices

Sales of advertising time for the 2014 Super Bowl have already begun, and the city where the game will be played could have an impact on prices — at least if Fox can successfully make that pitch, reports Brian Steinberg…

ABC’s Oscars Telecast Sells Out of Ad Time — Fast

ABC announced that its Academy Awards telecast has sold out of commercial time, with the sellout coming at the fastest pace for the telecast in more than a decade. The Oscars were virtually sold out by Christmas, the network revealed….

Which Advertiser Made the Most of Its Super Bowl Spots? It’s Not Even Close

One advertiser appears to have reached far more viewers with its Super Bowl commercials than the rest, based on Kantar Media Audiences commercial ratings. But that advertiser isn’t like the rest, either. Based on the Kantar research, the advertiser that…

Actor in Reviled Super Bowl Ad Reveals He’s Headed to Hit Sitcom

The 34-year-old actor who appeared in one of the most disliked ads of this year’s Super Bowl said he will appear next in CBS’s "The Big Bang Theory," according to The Hollywood Reporter’s Live Feed. Actor Jesse Heiman starred as…

Cookie Monster Hit: Oreo’s Instant Super Bowl Ad Was Retweeted 10,000 Times Within First Hour

Oreo was one of several advertisers that created instant ads during the Super Bowl and sent them out via Twitter. Oreo’s ad, pictured below, was send out with a tweet that read, "Power out? No problem." Wrote Paul Farhi in The…

Best and Worst of the Super Bowl Ads Ranked (Here Are the Videos)

The annual rankings of the Super Bowl ads are out, and while the competition for the top spot was close, the battle for worst commercial crowned a clear “winner.” The top-rated commercial this year was Anheuser-Busch’s spot featuring a reunion…

Dish’s Ad-Skipping Hopper Gets Best of Consumer Electronics Show Award After All, as CES Cuts Ties With CBS-Owned Tech Site CNET

The Consumer Electronics Association has cut its ties with CNET in a rebuke to CNET parent company CBS, The New York Times’ Media Decoder reports. The move is part of the fallout from CBS’s decision to block CNET editors from…