TVBizwire

Ad Minutes on Broadcast Network Prime Time Jumped 3.5% Last Year Mediapost

Broadcast networks squeezed in 3.5% more commercial minutes in prime time last year, Mediapost says.

According to Nielsen figures, the total of national spots on the English-language networks excluding Ion rose to 5,688 minutes in 2008, up from 5,492 the previous year. Daytime commercial minutes were about flat.

--Elizabeth Jensen


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