Yankees Broadcasts Boost YES Network to the Top Multichannel

Through the first three quarters of 2009, New York Yankee baseball games led to the YES Network being the most-watched regional sports network in the country, according to Multichannel News.

Thus far in 2009, YES averaged 101,000 households in primetime, with Yankee games averaging a 4.62 rating in the New York DMA, a 9.5% increase over its Yankees telecasts in the 2008 season.

-- Allison J. Waldman