In Depth

MySpace Puts Archival BBC Content on Site

Social networking site MySpace formed a partnership with the BBC to bring archival short-form content to MySpaceTV. The deal is the first such global agreement between MySpaceTV and a major broadcaster, MySpace said.

Under the deal, MySpace users can visit and subscribe to the BBC channel and they can view, share and embed the clips. The content is available today.

Content includes interviews, as well as clips from shows such as “Doctor Who,” “Robin Hood” and “Torchwood.”

MySpace also announced that Jeff Berman has been appointed executive VP of marketing and content. He’ll oversee marketing for the site and growth of MySpace’s content channels. He most recently served as senior VP of public affairs at the social networking site.

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