Podcast provider PodShow is relaunching its service today as Mevio with a focus on original episodic content programmed for the Internet, the company said.
Mevio said it will offer “millions” of hours of episodic programming, videos and music centered around a social media experience. Mevio will aggregate more than 15,000 shows, will co-produce 600 shows and will produce 50 shows by the end of this year.
Mevio also will let advertisers build their own online channels for their brands.
The makeover represents a shift from the “podcast era” to an era of premium, episodic Web content, the company said.
(Editor: Jensen)