Comcast has promoted Suzanne Kolb to chief marketing officer of E! Entertainment and the Style Network; she also becomes general manager of E! Online.

In her new position, Ms. Kolb will lead all marketing, communications and brand alliances and will work with the company’s international division on worldwide brand strategies.

Ms. Kolb was previously the executive VP of marketing and communications for E! Entertainment and Style. Before joining Comcast, she held positions including executive VP of marketing at The WB television network and handled Grey Entertainment’s ABC account.

In her new position, she will oversee the launch of E!’s new reality series “Denise Richards: It's Complicated” and “Living Lohan” as well as docu-series “Pamela,” starring Pamela Anderson.

“Suzanne has played an integral role in the ongoing growth and success of E!, Style and E! Online,” said Ted Harbert, president of Comcast, in a statement Monday. “She is an incredibly gifted executive who possesses the rare combination of superb creative skills with unparalleled managerial abilities. It is a pleasure to announce her well-deserved promotion as we embark upon the company's next exciting chapter.”