MTV has hired Brent Haynes as its senior vice president of series development, East Coast. The newly created position will report to Senior VP of Series Development Liz Gateley.

Mr. Haynes will oversee development and production for reality and scripted series in MTV’s New York office. He will also be responsible for managing the East Coast development staff.

Mr. Haynes previously oversaw development, production, acquisition and scheduling as the vice president of The Comedy Network and Space, Canada’s Sci Fi Channel. Under his leadership at The Comedy Network, the network rose to one of the five top-rated Canadian cable channels.

“Brent has been the driving engine behind some of Canada's biggest television hits, including 'Corner Gas,' 'The Tom Green Show' and 'Puppets Who Kill.’ Brent's eye for creative, compelling and imaginative programming is only matched by his unique understanding of the youth audience. As a television visionary whose contributions cannot be understated, we are incredibly fortunate to have Brent join our MTV family,” Ms. Gateley said in a statement.