In Depth
XETV San Diego Becomes CW Affil Aug. 1
XETV-TV will become San Diego’s CW affiliate effective Aug. 1, the same day Tribune-owned KSWB trades its CW affiliation to become a Fox Broadcasting affiliate.
The announcement of the switch, which had been expected, was posted on the Grupo Televisa-owned Web site.
XETV VP and General Manager Richard Doutre said in the notice that the station’s logo and prime-time lineup is the only thing that will change with the affiliation switch.
The station’s posting quoted The CW Chief Operating Officer John Maatta as being “thrilled” to be affiliated with XETV. “This station has a huge local identity, which perfectly complements The CW network,” he said.
XETV, which was one of Fox Broadcasting’s founding affiliates, is licensed in Tijuana, just across the border from San Diego in Mexico.
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Comments 2
Christopher Cook
The CW also programs weekdays from 3 PM to 5 PM and Saturday mornings from 7 to noon. Will XETV also air those CW shows?
Darryl Rutherford
First off, XETV isn't licensed to Tijuana, Mexico. It is authorized by Mexico, but licensed to San Diego. They did transmit from Tijuana until its analog signal was shut down recently. Now that XETV is The CW, I would like to see XDTV change its affiliation with ION. The new Fox affiliate, KSWB, needs to change its call-letters to KSFX and launch a sister station called KSMY and be affiliated with My Network TV. All Fox affiliates are required to have My Network TV as a sister network. Now that XETV is digital,it needs to be assigned to channel 25 and be on cable channel 6. The digital signal needs to be in San Ysidro.
Darryl R.
Long Beach, CA