In Depth
ABC Radio Networks Adds Content From E!, Style, G4
The Comcast Entertainment Group said Friday it made a deal with ABC Radio Networks that will bring content from E! Entertainment, Style Network and G4 to radio listeners.
E! is expected to create celebrity and entertainment content for radio. Style will make women’s lifestyle programming and G4 will contribute content about technology, Web culture and video games.
The content will be available for stations to distribute over the air and online.
“We are excited to work with ABC Radio Networks to bring our brands to terrestrial radio," said John Najarian, executive VP of digital media and business development for Comcast Entertainment Group. "Their team has a proven track record of successfully syndicating content and we look forward to offering our fans a new way to connect with and enjoy E!, Style and G4 programming."
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Phil K
How do you intelligently talk about video games and web surfingon radio, where no one can see them? True, they talk about TV on the radio, but video games and webs urfing are far more complex and you need visuals, IMO.