In Depth
HBO PPV Gets in the Ring With Facebook Application
HBO Pay-Per-View and Digital Influence Group have partnered to create “Dream Fight,” an interactive Facebook application.
The Full Throttle Energy Drink-sponsored application will be used to promote the Oscar De La Hoya-Manny Pacquiao event Dec. 6 at the MGM Grand in Las Vegas.
The application, which can be found at http://apps.facebook.com/dreamfight, pits Facebook users against each other in a virtual boxing ring. Eligible players can enter a contest for a chance to see the De La-Hoya-Pacquiao match.
“We are always looking for innovative marketing concepts for our pay-per-view events,” Tammy E. Ross, VP of HBO Sports & Pay-Per-View, said in a statement. “Being able to connect Facebook users in a fun and interactive way with a mega-boxing event like De La Hoya vs. Pacquiao provides a platform to help us reach our targeted audience and maximize our effectiveness.”
Leave a comment
Comments 10
Patent Invention Attorney
Great detailed information, I ll be visiting you more frequently, here is very interesting information. You need to have an idea of what you want in terms of performance as well as price.
Link Building Services
Neat blog layout! Very easy on the eyes.. i like the colors you picked out
Buy Backlinks
Neat blog layout! Very easy on the eyes.. i like the colors you picked out
Buy Backlinks
Amazing freakin blog here. I almost cried while reading it!
garage floor painting
Many thanks for the great posting. I am glad I have taken the time to see this.
Buy Backlinks
Interesting layout on your blog. I really enjoyed reading it and also I will be back to read more in the future.
Grants Single Mothers
I love the expression. Everyone needs to express there own opinion and feel free to hear others. Keep it up :)
Buy Backlinks
Interesting layout on your blog. I really enjoyed reading it and also I will be back to read more in the future.
Leta Strater
Insightful story. Going to need some time to think over the blog.
inch lcd tvs
I am not in truth positive if greatest tactics include emerged around stuff similar to that, other than I am sure that your great work is clearly discovered. I was questioning if you offer any registration to your RSS feeds because I would be very interested.