May 27, 2009

MoJoe TV

When Jimmy Met Sally

ABC continues to roll out its new "ABC House" marketing campaign.

The promotional effort began earlier this month with a series of spots which aired in the finales of the network's big shows. Tonight, ABC used the season premiere of "Wipeout" to introduce a new spot in which "Brothers and Sisters" star Sally Field attempts to read a bedtime story to Jimmy Kimmel.

Take a look:

  • Posted May 27 at 9:00 PM

RSSRSS

  • Digg it!
  • Add to Del.Icio.Us
  • Add to Technorati
  • Stumble It!
  • NewsVine
  • Google Bookmarks
  • Facebook
  • Facebook
  • Add this post to Reddit

Previously on TV MoJoe

Conan Says 'Bye-O' to McMahon

Conan O'Brien will pay tribute to the late Ed McMahon on this evening's edition of "The Tonight Show" by airing…

VIDEO: Ed McMahon on His TV Legacy

The passing of Ed McMahon has cast a pall over TV land, as one of the medium's true icons has…

Fuller: Has He Had His Fill of 'Heroes'?

UPDATE: "Yes, I've left 'Heroes' to concentrate on my development. It's a bummer and I'm sad to go, but NBC…

Fox Creates New VP Slot to Boost Diversity

Fox Broadcasting has created a new executive position devoted to boosting diversity in its programming and has tapped former UPN…