‘American Idol’ Inspires Less Watercooler Chat
Word-of-Mouth Research Indicates Talk Has Dropped at Offices, Schools
Daily Archives : May 21, 2008
Wright Heads Warner TV Digital Sales
Warner Bros. Television Group has named Peter Wright as senior VP and general sales manager for digital media sales, AdWeek reports. The newly created position will oversee the digital media sales team, including advertiser sales for broadband and digital media,…
‘MEN7 Show’ Comes to Ion
“The MEN7 Show” will make its debut on Ion Media Networks on July 3, the Hollywood Reporter says. The men’s lifestyle program, which comes from the multiplatform MEN7 Network, will be hosted by Tava Smiley (“General Hospital”) and Hoyt Christopher…
IFC Orders Rollins Projects
The Independent Film Channel has ordered three new specials from actor-singer Henry Rollins, Broadcasting & Cable reports. “Uncut From New Orleans,” “Northern Ireland” and “South Africa” will pair Rollins with a local host in each location as he explores the…
CBS College Sports, NCAA Launch Ad Network
CBS College Sports Network is teaming with the National Collegiate Athletic Association and CBSSports.com to launch CBS College Sports Media, Mediaweek reports. The interactive vertical advertising partnership will offer advertisers display and video advertising options on NCAA.com, CBSSports.com and the…
Frank Rich to Consult for HBO
HBO has hired New York Times columnist and former theater critic Frank Rich as a creative consultant. Mr. Rich will initiate and help develop projects, HBO said. “Frank is one of the smartest and most astute observers of popular culture,…
Live Ads Make a Comeback
Advertisers are employing late-night talk show hosts to revive the live television commercial, the New York Times reports. A recent live ad featured ABC’s Jimmy Kimmel and sidekick Guillermo Rodriguez in a skit for Quiznos, the newspaper says. While live…
‘Today’ Producer Heads to Reveille
Noah Oppenheim, the senior producer of “Today’s” 7 a.m. hour, is leaving the NBC morning show to become the vice president of Reveille Entertainment, TVNewser reports. Reveille is the production company previously owned by NBC Universal entertainment chief Ben Silverman;…
Stars Leave ‘Miami Ink’
“Miami Ink” stars Ami James and Chris Nuñez say their participation with the show is over, the Miami Herald reports. They claim that TLC delayed signing them for another season and that the network did not sufficiently promote the show’s…