A cellphone-only spinoff of “24,” an animated blog inspired by Jerry Zucker and an AOL webcast of “Live 8” are among the nominees for the first Emmy Award that will be given to entertainment programming created for nontraditional viewing platforms, including computers and iPods. Created by the National Academy of Television Arts and Sciences, the new Emmy will be presented at the 33rd Annual Creative Arts Daytime Emmy Awards, hosted by Meredith Vieira on April 22 at the Marriott Marquis in New York.
The nominees are:
“The response to this new Emmy Award has been phenomenal,” said Peter Price, president and CEO of NATAS. “In a little more than two months’ time from our call for entries to the deadline, 74 entries were submitted. These represent a broad cross-section of what is being done in the broadband arena, and the six nominees display outstanding use of the media, including multiple feeds, interactivity and cross-media approaches as well as entertaining video content.”
A new Emmy Award for broadband will also be presented at the 27th annual Sports Emmy Awards on May 1. Later this year, broadband awards will be given during the News & Documentary, Business & Financial Reporting and Community and Public Service Emmy Awards ceremonies.