Online television technology provider Brightcove today officially released its new Brightcove 3 online video platform, which is designed to offer more flexibility to video publishers across the Web.
The latest version includes improved workflow for small business and large media companies, a more easily customized video player, tighter integration between video and other editorial content, and enhanced bandwidth delivery, Brightcove said.
Brightcove said Showtime, FearNet and Lifetime have been using Brightcove 3 to deliver a range of online programming. Now the platform is widely available to other programmers, Brightcove said.