If the Mantra for Retailers is ‘Location, Location, Location,’ the Mantra for TV Programmers and Consumer Distributors Alike is ‘Marketing, Marketing, Marketing.’ Here’s the Best of Cable Marketing
The best of cable marketing–both on the programming and distributing sides of the business–is honored every year by CTAM’s Mark Awards, helped along by their traditional media trade partner, our friends at Multichannel News. Given the importance of marketing in these…