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Chuck Ross 38,865 Entries
Chuck Ross

Chuck Ross is the managing director of TVWeek.com. He's been involved in the TV business ever since he sold cable TV subscriptions in Santa Monica, Calif., door-to-door in the mid-to-late 1970s. He's had regular gigs reporting and/or editing about TV and advertising for Cablevision magazine,The Hollywood Reporter, the San Francisco Chronicle, Inside Media and Advertising Age. He first joined the predecessor to TVWeek, Electronic Media, in 2000.

MSNBC Host, Transformed into a Lou Dobbs-Like Advocate, Is Winning Viewers

A MSNBC host recently underwent what one college journalism professor calls a "Lou Dobbs-like transformation," advocating for small taxpayers instead of big business, and the change seems to be helping him gain viewers, reports the New York Times. The MSNBC host is…

Are Reality TV Shows Breaking Laws by Including Children in Sometimes Psychologically Damaging Situations?

A troubling trend is arising in reality television shows with children being included in filming of scenes that are potentially psychologically harmful, report Matea Gold and Richard Verrier in the Los Angeles Times. One recent example comes from the first…

‘As the World Turns’ Receives Awards and Emotions at Daytime Emmys, as Soap Ends its 53-Year Run; Oz, DeGeneres, Doctors, ‘Bold’ Also Score. We Have Full List of Daytime Emmy Winners (Both From the Telecast and From the Creative Arts Awards)

"As the World Turns" stars Michael Park and Maura West received awards for best actor and actress in a soap opera during the Daytime Emmys, as the show was given an emotional good-bye after 53 years on the air, reports…

Some Fast Food Advertisers Are Ditching Local TV for National Cable

Some Fast food advertisers are shifting their spending to national cable from local television, finding that ratings increases for cable are bringing audiences near parity while cable still offers cheaper prices,  reports Advertising Age. Dairy Queen, for one, this year…

Why Advertisers Are Paying More and Getting Less

By Brian Steinberg Advertising Age   After forking over price increases of 7% to 10% for ad time on broadcast TV in the recent upfront market, advertisers are likely to blanch at a disquieting fact: They are paying more for…

Ad Age’s Annual Ratings Share Chart for the New TV Season; Plus: Why Advertisers Are Paying More for Less

What will be watched   SUNDAY ABC CBS NBC FOX CW 7 P.M. (ET) America’s Funniest Home Videos 4.17 60 Minutes 7.83 Football Night in America 3.2/5.9 The OT 7.15 8 P.M. (ET) Extreme Makeover: Home Edition 5.48 The Amazing…

U.S.-Ghana World Cup Match Scores as Most Watched Men’s Game in FIFA World Cup History in the States

The matchup between the U.S. and Ghana may have been disappointing to U.S. viewers given the home team’s loss, but it scored big for ESPN/ABC, reports the Hollywood Reporter. Among U.S. viewers, the match-up became the most watched men’s game…

AMC Offering Deals that Include Interactive Ads Using Technology Developed by Canoe Ventures

AMC is hoping national advertisers will take advantage of some interactive technology at least for part of their buys, Media Daily News reports in an article by our friends and former Ad Age colleagues, Joe Mandese and David Goetzl. According to…

A Number of Fast Food Adbertisers Are Ditching Local TV for National Cable

By Emily Bryson York and Michael Bush, Advertising Age A number of regional brands are finding a surprising way to drive efficiency: a national cable buy. Just in fast food, Domino’s, Dairy Queen and Sonic have all increased reach and…

Showrunner Who Used to Run ‘Dexter’ Signs Two- Year Deal wit

Lionsgate TV has signed a former "Dexter" show runner and executive producer to a two-year, seven-figure overall deal, reports Nellie Andreeva at Deadline.com. The deal is with Clyde Phillips. It’s an unusual agreement for Lionsgate because it’s not tied to one…