Study Finds Men Responsive to Online Ads
Young men 18 to 34 are receptive to online ads and can recall about half of the ads they see on the Web, according to research released today from Break Media. The company found that 47% of online men in…
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PBS Programming Moves Into Xbox Territory
PBS is coming to a gaming platform near you under a deal announced today in which several of the network’s programs will be available for download on Microsoft’s Xbox 360. PBS said programs including “Wired Science,” “NOVA,” “Ken Burns’ Jazz,”…
Hulu to Stream Second Obama-McCain Debate Live
Hulu broadened its programming lineup further with the news that it will stream the Tuesday night presidential debate between John McCain and Barack Obama live on Hulu.com. The feed will be provided by NBC News and will run about 90…
FX Picks Up Second Season of ‘Sons of Anarchy’
FX said it has ordered a second 13-episode season of its original drama “Sons of Anarchy.” The network said the show has been its most consistent first-year drama since “Rescue Me” and has been averaging a cumulative audience of 5.4…
Kimmel to Return as AMAs Host
Jimmy Kimmel has signed on for a return engagement as host of ABC’s American Music Awards. The ABC late-night host will make his fifth appearance as emcee of the show, which is scheduled to air live on ABC Nov. 23….
‘SNL’ Numbers Soaring on Political Humor
The political engine continues to churn ratings success for “Saturday Night Live,” as Saturday’s “SNL” topped the previous week’s numbers by 23%. Featuring another appearance from Tina Fey as Alaska Gov. Sarah Palin, along with a guest appearance from Queen…
Web Views Surge for Barely Political, Obama Girl
The broadband channel Barely Political is on track to deliver more than 13 million views this month, a record for the political parody network and the latest evidence of consumers’ appetite for all things political this election season. Barely Political…
BlackArrow Secures $20 Mil
Advertising technology firm BlackArrow landed $20 million in venture funding from investors Cisco Systems Inc., Comcast Interactive Capital, Intel Capital, Mayfield Fund and Polaris Venture Partners, the company announced today. In total BlackArrow has raised $38 million in funding. The…
‘Clone Wars’ Scores Best Ratings for Cartoon Network Premiere
The debut Cartoon Network’s “Star Wars: The Clone Wars” was the most-watched series premiere in the cable channel’s history. The Friday premiere was the top-rated children’s show in its timeslot among kids 6 to 11, kids 2 to 11, tweens…
TV’s Next Dimension
3-D Television Is the Medium’s Next Frontier—When Will the Future Arrive?