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TelevisionWeek Glances Back Over 25 Years: Scheduling Guru

A look back at the headlines from 10 years ago proves the old saw about television being a cyclical business. And history can provide insight into the future. So leading up to TelevisionWeek’s commemorative silver-anniversary issue on May 21, we’re…

WE Looks West for Viewers

‘Cowboy’ Dating Show, Backed by Match.com, Part of Original Push

Wishin’ and Hopin’ and Grievin’

The unveiling of networks’ fall lineups is one week away. The upfronts is a four-day ride on a nonstop roller-coaster. So many new shows so well clipped together from pilots that they have that can’t-miss feel. So many shows given…

Iconic Campaign Drives NASCAR

Allstate has cornered the market on safety during NASCAR broadcasts on ESPN and ABC. The insurance company is one of a handful of marketers to sign up for a new icon program that ESPN has been selling as it returns…

Dow Jones Bid Lifts Fox Profile

Even Failed Buyout Could Spark Interest in New Business Net

For TV News, a Web Culture Clash

Emergence of Online Stars Creates Ethical Dilemmas at Info Divisions

Nets Give Sweeps a Low-Key Launch

Fox Takes Early Lead as Broadcasters Eschew Stunts

An Upfront Initiation by Fire for Mike Pilot

NBCU’s New Ad Chief Navigates TV

As Ratings Cool, Execs Reconsider the Hiatus

Networks Learn: He Who Hesitates Is ‘Lost’

Viral Video: Nice Butt

TelevisionWeek is trawling video-sharing Web sites to find the hottest clips spreading on the Internet. Visit TVWeek.com to view the latest. The setup: Move over, Britney. There’s a new viral-video star in town and the name’s Tyra. But get this:…