Summer Has Original Look
Nets Hope to Leverage Hits for Launches
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Versus in Playoff Form
Cable Channel Uses NHL Post-Season to Maximize Revenues
Editorial: L.A. Times Ad: Print Product Placement
The advertisement for “Southland” that NBC placed on the front page of the Los Angeles Times last week is either brilliant or inept—or accidentally a little of both. Before we dissect this “Southland” ad—a print version of what would be…
Diverse Voices: Economy an Equal-Opportunity Offender
The economy has become an equal-opportunity offender, cutting budgets and personnel across industries nationwide. When it comes to TV, that has meant fewer advertising dollars and tighter programming development. When it comes to the recession’s effect on diversity in Hollywood,…
Bargain Hunters Head to NAB Show
Station Engineers Aim to Get News on Air Cheaper, Faster
Saving Money on Mobile Video
Vendors Cut Prices to Drive Business
Under the Knife
Despite Increased Interest in Medical Issues, Media Outlets Are Cutting Health Care Coverage
Feeling the Economic Pinch
Anxious Attendees Will Find Useful Job Tools, Services
Follow the Money
Costs, Reforms Key Issues in Health Arena
Losing Voice of Experience
Layoffs Make It Harder to Cover Health Care Accurately, Thoroughly