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WGA Tells Studios to Get Real

Guild Readying New Grievance Against Reality Producers Over Hours, Pay

NBC’s Spiel: Our Ads Engage

After Small Spate of Deals, Upfront Slows

Career of Firsts Distinguishes Henry Alfaro

Hall of Famer Did It for His Community

MSNBC Must Prosper … or Perish?

News Channel Seeks Leader as Its Viability Is Questioned

Guild Wants Novelas in the Union

While the Writers Guild of America struggles to gain recognition for reality show workers, entertainment guild efforts to unionize telenovelas have taken another step forward.Directors on Twentieth Television’s telenovela projects for MyNetworkTV have become signatory to the Directors Guild of…

Family Planning Works for TLC

Net’s Strategy Shifts From Redecorating to Relationships

Joining ‘Entourage’

The buoyant boys of “Entourage” are back for season three, and yours truly is back on HBO’s invitation list, so all’s right in The Insider’s world.If you missed last night’s season opener, catch a rerun (remember it’s not TV with…

Define the Jargon, Humanize the Sale

Understanding Terms Is Path to Consumer’s Vote

Disney’s Digital Tryouts

Company Employs Content Assets to Test New-Media Strategies

VOD Show Helps Police Catch Fugitive

Time Warner’s ‘Milwaukee’s Most Wanted’ Among Market’s Top 10 On-Demand Programs