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Agent Profile: Chris Coelen

Starting his career in television as a news producer for Fox Entertainment News dovetailed well with Chris Coelen’s current gig as alternative television chief at United Talent Agency.While at Fox, Mr. Coelen helped put together news packages on the business…

Backlash Against the Backlash

When Dave Wirtschafter graduated college his parents got him a subscription to The New Yorker magazine, and he has kept it up ever since. He has always considered it one of the most prestigious magazines in the world and a…

Business Booming for Reality Reps

Like TV Networks, Agencies Now Take Genre Seriously

Vignettes Lure Sales Over to TV

Sales reps at KDUH-TV in Scottsbluff, Neb., had a hard time luring some radio advertisers over to TV until they presented a summer tourism package for the 2004 season.For small-business advertisers in this part of the 196th-ranked Cheyenne, Wyo.-Scottsbluff designated…

Success Story: Psychics a Hit for Court TV

Court TV recently used a crystal ball to predict the future of some of its affiliate partners and reinforce its forensics brand, as well as promote a TV series.The New York-based cable network’s promotional event Psych-Out brought real-life psychics to…

Cable Tops Broadcast for Another Quarter

Turner’s Wakshlag Predicts Broadcast Nets Will Never Again Hold HH Sweeps Dominance

Roper ’05 Survey Indicates TV Reaching 94 Percent of Adults

Viewing Climbs 11Percent, but Media Execs Complain Study Fails to Include Niche Groups

Lifetime Goes Nontraditional to Sell Women on Pontiac G6 Automaker’s and Net’s Brands

30-Second ‘Stories’ Run With Conventional Spots, Carry Automaker’s and Net’s Brands

Media Poised for Turnaround

Big Moves Make Large Companies’ Stocks More Appealing

FX Lures Ad Dollars to Cable

Cabler Touts Original Programming, Integrated Marketing for Upfront