ABC’s prime-time lineup hit season-low numbers Monday, according to Nielsen overnights cited by TVbytheNumbers.com. The network’s two-hour “The Bachelorette” pulled in a 2.2 average rating in the key demo of adults 18-49, while “The Glass House” managed only a 1.0…
Ratings results are in for Savannah Guthrie’s first week as co-host of “Today,” and the NBC morning show lost to ABC rival "Good Morning America," TVNewser.com reports. "GMA" beat "Today" by more than 350,000 total viewers, marking a record for…
Pop singer Lady Gaga is known for pushing boundaries, and a new ad campaign should keep her reputation intact. E! Online reports that Gaga’s new campaign for her Fame fragrance includes revealing — make that naked — photos of the…
TRA, a research company with a system that matches up television viewing with buying habits, will be bought by TiVo, reports Bill Carter in The New York Times. TiVo will spend about $20 million to buy out TRA’s other investors,…
With the loss of carriage in a dispute with satellite broadcaster DirecTV, ratings for Viacom’s Nickelodeon network have plunged by about one-third, reports Joe Flint in the Los Angeles Times’ Company Town blog. Nickelodeon’s total day audience was about 1.8…
USA Network’s "Political Animals," which stars Sigourney Weaver as the former first lady who becomes Secretary of State, debuted Sunday to a relatively soft start with 2.6 million viewers, reports Deadline.com. The miniseries, from Greg Berlanti and Laurence Mark, is…
The season premiere of an AMC drama Sunday night pulled in some big numbers, including a series best for a premiere, EW.com reports. “Breaking Bad” attracted 2.9 million viewers for the debut, up 14% from last year’s premiere, the story…
"American Idol" is seeking to cut its budgets, staff and salaries for the show’s 12th season, an effort that may make it more difficult for the show to recruit new talent to the judges’ table, according to The Hollywood Reporter….
Funny television commercials make up one out of five commercials airing on television, and new research from syndicated advertising-testing firm Ace Metrix tested many of the funniest ads to see whether they actually help to sell things, reports Advertising Age….
An analysis of the ratings for the second quarter of 2012 paints a grim picture of the situation for broadcast TV, even with DVR viewing factored in, Deadline.com reports. Michael Nathanson of Nomura Securities says in his quarterly report on…