Cable Muscles in on Ad Market
Channels Schedule Upfront Presentations During Traditional Broadcast Week
Channels Schedule Upfront Presentations During Traditional Broadcast Week
Unscripted Shows Draw Female Viewers by Combining Stories, Information
‘Project Runway’ Acquisition Puts Top-Rated Women’s Network in Glare of Spotlight
Advertising Dollars Follow Viewers From Broadcast to Cable Networks’ Original Series
Convergence, it turns out, is kids’ stuff.
Independent Channel Rebounds
A new premium television and video-on-demand service was announced by Viacom, Paramount Pictures, MGM Studios and Lionsgate. The venture would compete with pay cable providers HBO, Showtime and Starz Encore. Showtime is owned by CBS Inc., which is controlled by…
Producers of the Discovery Channel’s “The Deadliest Catch” may have used clever editing and reshoots to dramatize the reality program, according to the Hollywood Reporter. The reality show’s fourth season premiere depicted a dangerous storm, with a big wave hitting…
Cable networks added viewers at an accelerated pace during the Writers Guild of America strike, and when it ended, they continued to post record high ratings, the Cabletelevision Advertising Bureau said in a report released Friday. Among adults 18-49 the…
Sen. Barack Obama will appear as a guest on Comedy Central’s “The Daily Show with Jon Stewart” on Monday, the network said. It is the third time the frontrunner in the race for the Democratic Party’s Presidential nomination has appeared…