Syndication Roundtable: Daytime Dogfight
Syndication Insiders Borrow Ideas From Cable’s Playbook to Develop First-Run Winners
In Depth
Bravo’s Viral ‘Project’
Season 2 Preview on MySpace Hikes Traffic to Net’s Web Site
Telco David Takes on Goliaths
California-Based Pioneer in Video Delivery Achieves 20% Penetration
Couric Mum While She Mulls
Despite widespread anticipation, “Today” show co-anchor Katie Couric did not say during a press conference last week whether she will leave NBC to become anchor of “The CBS Evening News,” leaving one-third of the historic changeover in the Big 3…
The Revolution Will be Televised Online
Rowland Perkins, one of the founding partners of the Creative Artists Agency, recalled that when he was a television packaging agent at William Morris in the late 1950s, the entire budget of the pilot for “The Rifleman,” including production costs,…
GSN Tests Its Interactive Dynamism
Prepping for 1-Screen Rollout, Net Studies Engagement
Stations’ New World Order
Technology, Market Forces Pose Potent Threat for Weaker Outlets; Broadcast Model Challenged
MSLO’s Lyne Sees Good Things Ahead
CEO of Media Giant Touts Successes
MSOs May Add Family Tier
Top Operators Eye Strategy to Fend Off Mandated a la Carte
MTV Shakes Up Afternoon Block
New Series, New Look; Premieres Extend to 90 Minutes