Viewing VOD as a Marketing Tool
Enemy of Commercial TV Could Be Its Savior
Enemy of Commercial TV Could Be Its Savior
Adelphia Sale Could Stimulate Rash of Consolidation; Cablevision, Cox, Charter Among Possible Candidates
A proposal by Verizon Communications to combine forces with the broadcast industry was welcomed enthusiastically by broadcast executives at the National Association of Broadcasters convention in Las Vegas last week. “I look forward to the phone company being a distributor…
Ceremonies Get TV HomeLogo Net Will Present Taped Award Events from L.A., New York By Lee Alan Hill Special to TelevisionWeek The 16th Annual GLAAD Media Awards, which began March 28 and take place in three U.S. cities through June…
Veteran newsman Sam Donaldson declared network news “dead” last week during a panel discussion at the National Association of Broadcasters convention in Las Vegas, adding, “The monster anchors are through.”He said that if there were a huge breaking story, people…
Group Dedicated to Diversity Takes Its Vision Awards to Television
When Leigh Brillstein got her start in the industry working for Creative Artists Agency in 1980 one of her primary duties was covering feature scripts for her boss Jack Rapke, a literary agent in CAA’s film department. The task of…
Searching for a different approach to reaching consumers, several local advertisers in the Albuquerque, N.M., designated market area signed on to sponsor “Get Schooled,” a touring affiliate ad sales promotion modeled after the “American Idol” competition. But instead of crooning…
NYC Events Added; Dee Speaks in L.A.
Get that document a SAG card! The copy of the Declaration of Independence that was at center stage during the Democracy Plaza histori-ganza staged at Rockefeller Center during the run-up to the 2004 election will make another TV cameo in…