Twentieth Television’s syndicated strip “Good Day Live,” considered by some analysts to be a bubble show for the fall, will in fact return for another go-round next season.The renewal of the Los Angeles-based show, which began as a local experiment…
As it looks ahead to being swallowed by NBC, USA Network is putting its most aggressive slate of original programming on the air in the first quarter.Despite being one of the first cable networks to offer original programming, USA has…
When Comcast Cable Advertising for Metro Atlanta (CAMA) needed a promotion to help Pizza Hut target women and their young children, with an overall goal of building consumer loyalty to the brand, it found the answer was a Disney sweepstakes…
When the presidential primaries begin this month, the Associated Press takes over vote-tallying chores for the defunct Voter News Service, the exit poll consortium that previously provided network news divisions with race projections. VNS was funded by the Associated Press,…
Steve Sternberg has been promoted to executive VP, director of audience analysis, for Magna Global USA, the media negotiating and programming arm of the Interpublic Group of Companies. Mr. Sternberg built Magna’s research operation when the company was formed in…
The list of leading national critics we polled for our survey:Joe Amarante, New Haven Register; Ed Bark, The Dallas Morning News; Chuck Barney, Contra Costa (Calif.) Times; Robert Bianco, USA Today; Hal Boedeker, The Orlando Sentinel; Larry Bonko, The Virginian-Pilot;…
Could John Edward’s syndicated series soon pass into the afterlife? That’s what station sources are saying about Universal’s third-year strip, “Crossing Over With John Edward.” While it has been a signature show for the Sci Fi Channel, predictions are the…
Critics have always had a reputation for being a cynical bunch, but in TelevisionWeek’s Winter Critics Poll, their frustrations over the fall crop of broadcast network scripted series boiled over.“I have been participating in this poll since the beginning,” said…
With a presidential election and a Summer Olympics on the calendar for 2004, the new year holds the promise of a welcome infusion of new advertising dollars into media coffers. But 2004 also promises to be a year of challenges…
The entertainment conglomerate that began the year as AOL Time Warner ends it as simply Time Warner. But the hangover from the merger of Time Warner and America Online, which has been denounced as one of the worst business deals…