ABC and David E. Kelley have armed this Sunday’s relaunch of “The Practice” with a marketing push more akin to a brand-new show than a seven-year veteran drama series. The promo campaign, which will cost considerably more than a typical…
“One minute to launch,” Deb Miller, the director of “Living It Up! With Ali & Jack” announced to the engineers, King World executives, publicists and producers packed in the control room the morning of the show’s debut. “I feel like…
Five years ago, a group of executives at Warner Bros. made television history. With fledgling network The WB in hand and a lack of Federal Communications Commission licenses to take it nationwide, they chose to do the near impossible: create…
National advertisers will support in the short term ABC’s decision to keep “8 Simple Rules … for Dating My Teenage Daughter” on the schedule-but down the road it will need to perform just as any other show. “Most advertisers will…
Long regarded as a soft-focus channel for tearful melodramas, Lifetime has taken on activist causes with increasing dedication and fervor in recent years, perhaps more visibly than any other basic cable network. The network, which received the prestigious Governor’s Award…
With a little help from its “Friends,” NBC tops the network chart with the top three highest-priced programs in Advertising Age’s exclusive annual fall prime-time network pricing survey. Going into its last season, “Friends” hit No. 1 for the second…
In “The Naked Truth About the Fall Season” (TelevisionWeek, Sept. 15), “Two and a Half Men” is a CBS sitcom.
The National Association of Broadcasters board voted unanimously last week to elect Phil Lombardo, CEO of Citadel Communications, chairman of NAB’s joint board. He succeeds Jim Yager, CEO of Barrington Broadcasting. Mr. Lombardo, whose term runs through June 2005, steps…
As a schoolboy in St. Petersburg, Fla., Russell Myerson purchased a kit from RadioShack full of components to build a rudimentary radio transmitter. After he assembled the transmitter Mr. Myerson became a disc jockey, spinning top 40 records for his…
“Is it fair that small countries with limited means compete in the same Olympics as the United States and Russia? Of course. But it takes an amazing degree of resourcefulness for the little guy to make it to the playing…