Although the World Cup, the French Open and the NBA and NHL finals all tried to wreak havoc on syndicators, the results were at best minimal, since several shows gained ground during the week ending June 2. According to Nielsen…
A number of interactive television companies have formed the Interactive Television Alliance. Members include ACTV, WorldGate, OpenTV, Liberate Technologies and Wink Communications. Art Cohen, senior VP of ACTV, was named chairman of the alliance.FCC denies requests to extend DTV deadlinesThe…
Discovery Communications and Procter & Gamble are on the verge of concluding a major multi-network upfront partnership deal that could be the largest single buy in the cable upfront that is now under way.The deal, which would involve virtually all…
“On the evening news shows, journalists now get six times as much airtime as candidates get when they are doing election news. Free airtime is the only way candidates [can] speak directly to the voters.”Robert Lichter, president, Center for Media…
Community-related ad sales campaigns are bringing nontraditional revenue to TV stations in Lansing, Mich.Young Broadcasting-owned CBS affiliate WLNS-TV created a multimedia campaign, “Partners in Health,” together with one of the market’s major hospitals. The hospital bought spots, and in turn…
Visible World and Adlink recently celebrated Mother’s Day with an all-digital trial-sending a television ad for 1-800-Flowers through the cable headend to Adlink’s 3.5 million subscribers in the Los Angeles area, altering the offer to reflect differing viewer demographic segments…
The public spinoff of Time Warner Cable’s systems is looking more “like a viable option,” according to Merrill Lynch analyst Jessica Reif Cohen, who hosted major media executives in an investors conference on June 13 in London. Bob Pittman, chief…
Title: Director of engineering and operations at NY1 News.Background: Mr. Polikoff joined NY1 in 1996 after serving as production manager for WNYW-TV, the Fox affiliate in New York. He worked for NBC from 1981 to 1994 in various positions, including…
NBC, DreamWorks discuss production dealLos Angeles-NBC Entertainment President Jeff Zucker is said to be working to get DreamWorks Television under the NBC umbrella. Though sources said talks have been exploratory between DreamWorks partner Jeffrey Katzenberg and Mr. Zucker, the latter…
Although 422 TV stations had launched digital television operations as of last week, the industry may not know until the end of the year-at the very earliest-how many consumers are actually watching the new broadcasts.To the dismay of some broadcasters,…