Be the first media buyer on your block to know how ABC’s 2002-03 development is taking shape.In a move that does for programming development what dedicated cable channels did for news viewers-reduce the waiting time for the news to kick…
Capitalizing on uniquely Alaskan events is one thing that drives advertisers in Anchorage, Alaska. For example, last month NBC affiliate KTUU-TV aired “Yukon Quest,” an annual dog sled race between Alaska and Canada. The Canadian tourism board and the race…
A sad-eyed pediatrician sits in a sparsely furnished office in a Denver suburb, hoping to resuscitate a career that has spun wildly out of control. Suspended from his practice after a series of medical errors in a case that ended…
In the February local sweeps chart (March 18, Page 16), independent station WTBS-TV was inadvertently left out of the Atlanta market. To see a complete version of the Atlanta market, please go to EMonline.com.
Thanks to recent advances in graphics card capabilities for PCs, TV stations that once viewed the adoption of virtual studio technology as too expensive can now consider implementing such solutions, since the costs have dropped drastically this year.Broadcasters no longer…
Posted Friday, March 29, at 11:45 a.m. (PT); last updated at 12:40 p.m. ‘Survivor’ boosts CBS, but NBC takes Thursday demo victory CBS’s “Survivor: Marquesas,” back on at 8 p.m. to 9 p.m. (ET) Thursday after airing for two weeks…
Posted Thursday, March 28, at 11:05 a.m. (PT); last updated at 5:30 p.m. ABC cancels ‘Once and Again’ Citing ongoing rating problems, ABC has decided to cancel the critically-received drama “Once and Again,” setting Monday, April 15 as its final…
Posted Tuesday, March 26, at 9:40 a.m. (PT); last updated at 3:45 p.m. Cablevision offers channel to YES network Cablevision Systems is offering to make one of its channels available to the new YES Network on all its East Coast…
These days, when people debate whether television news has any purpose besides profit, we are reminded that Pat Weaver wanted all of television to enhance life.Pat, who died at 93 earlier this month, came to TV in its earliest days…
Portland, Ore., advertisers like interactive promotions, such as sweepstakes, and they want to get added value when they buy spots regularly.Ad agency Johnson Sheen counts Subway as a client for all its business in the state of Oregon. Jeri Feldman,…