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In Depth

PSA Goes Nationwide

Insurance Giant Backs Lifetime Campaign

ABC Family Plan: Keep Them Tuned

Using ‘Tease and Reveal’ Tactics to Thwart Ad-Skipping

Quicktakes: How did this year’s NATPE compare to past years’ conventions?

“NATPE is suffering from an identity crisis. Perhaps they should consider bringing in the various digital platforms to exhibit alongside with the content distributors. Every day we hear about new technology platforms that need content. NATPE could facilitate those introductions.”…

MediaVest Running VOD Taste Test

Dove Chocolate Tries Multipronged Marketing Plan

Characters Count With TV Critics

‘Pushing Daisies’ Scores Highest With Pundits; ‘Mad Men,’ ‘30 Rock’ Also Popular

Editorial: Evolution Pressures Content Providers

The major point of NBC Universal President-CEO Jeff Zucker’s keynote address at last week’s annual convention of the National Association of Television Program Executives in Las Vegas was that we’re going through tumultuous change in the TV business. It’s a…

Chart: Critics Poll Results

BEST SERIES Votes were tabulated using a weighted scale. Critics submitted 10 shows in the best series category, with the top choice receiving 10 points, the second choice nine points and so on down to the 10th choice, which received…

Guest Commentary: Auspicious Year for Asian Programming

Thursday marks the start of the Lunar New Year, the single most important holiday for Asian communities around the world. Many Asian groups across America, including Chinese and Vietnamese communities, will celebrate this significant event with family and friends hoping…

Lambasting Bad Scripted Fare

Born From a Geico Commercial, ABC’s ‘Cavemen’ Tops List of TV’s Worst Shows

Networks Go All Out for Super Tuesday

Prime-Time Plans Reflect Interest in Historic Election