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Close-up: Priscilla Pesci

Jul 30, 2001  •  Post A Comment

MGM Worldwide Television Group has appointed Priscilla Pesci senior vice president of marketing. She will oversee marketing and publicity for the company’s television production and distribution groups worldwide. Ms. Pesci will be responsible for consumer advertising, promotion, publicity, station relations, Web sites and sales support
materials.
Previously, Ms. Pesci was senior vice president of worldwide marketing, strategic planning and special projects for Impact Media. Before that she was head of international marketing and promotions for CBS Broadcast International and senior director, international marketing, for Fox Family Worldwide, where she was instrumental to the on-air launches of Fox Kids U.K. and Latin America.