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At Press Time

Jan 28, 2002  •  Post A Comment

Ware staying on at UPN
Los Angeles-A memo from CBS Television President and CEO Leslie Moonves circulated to UPN staffers Friday confirmed that Adam Ware, chief operating officer of UPN, is staying on with the network. While Mr. Ware’s current contract is set to expire next month, UPN and CBS officials were unable to confirm whether in fact he has a new long-term contract formally ironed out.
Mr. Ware, who has been second-in-command at the network since February 1999, will report directly to Mr. Moonves.
A key portion of Mr. Moonves’ memo sought to inform UPN staffers that other back-office departments-advertising sales, affiliate relations, scheduling, media relations, marketing, promotion, research, finance, operations and engineering-will “report directly to their counterparts at CBS.” CBS and UPN officials were unable to confirm which, if any, of those departments will eventually be absorbed by CBS.
Oscar ad prices drop
Los Angeles-Media buyers estimate the cost of a 30-second spot on the Academy Awards has fallen to $1 million from last year’s $1.3 million average-and they say it could fall more, according to Advertising Age. “There are plenty of spots available,” said one media executive.
Gates invests in Cox
New York-Microsoft Chairman Bill Gates, acting through his personal investment company and his family foundation, has purchased 13.5 million shares of Cox Communications, according to a recent Securities and Exchange Commission filing. Those shares are valued at $500 million, according to reports. The transactions took place last Oct. 29, but only became public in the SEC filing on Jan. 23. Cox is the fifth-largest multiple cable system operator in the United States.