Fox News scores another victory over CNN

Jun 3, 2002  •  Post A Comment

Fox News Channel extended its ratings win streak to five months, finishing May as the most-watched cable news network.
In May, for total day, Fox averaged 594,000 viewers (up 153 percent year to year), followed by CNN with 480,000 viewers (up 87 percent), MSNBC with 232,000 (up 13 percent) and CNN Headline News with 187,000 (up 18 percent). In prime time, Fox averaged 1.02 million viewers (up 101 percent year to year), followed by CNN with 814,000 (up 61 percent), MSNBC with 305,000 (up 9 percent) and CNN Headline News with 202,000 (up 31 percent).
Fox claimed four of the top five cable news shows for the fifth consecutive month, according to Nielsen Media Research data. Ranked No. 1 was Fox’s “The O’Reilly Factor” (1.77 million viewers), followed by CNN’s “Larry King Live” (1.26 million) and Fox’s “Hannity & Colmes” (1.12 million), “The Fox Report With Shepard Smith” (1.08 million) and “Special Report With Brit Hume” (999,000 viewers).
In the head-to-head races in key time slots, the Nielsen data showed that “Shepard Smith” outdrew CNN’s “Crossfire” (559,000 viewers) by 94 percent, while “Fox & Friends” (711,000 viewers, up 171 percent) extended its lead over CNN’s “American Morning With Paula Zahn” (449,000 viewers, up 163 percent year to year).
Fox’s “On the Record With Greta Van Susteren” (762,000 viewers, up 68 percent compared with “The Edge With Paula Zahn” the year before) beat CNN’s “NewsNight With Aaron Brown” (713,000 viewers, up 71 percent compared with “Spin Room” the year before). “NewsNight” won the viewership battle in April. Finishing third in May was MSNBC’s “Alan Keyes is Making Sense” (235,000 viewers, down 9 percent).
Fox also won the demographics race, finishing first among the key news demo of persons 25 to 54 and among persons 18 to 34 and persons 18 to 49. However, CNN claimed the biggest percentage growth among viewers 18 to 34.
Meanwhile, “The News With Brian Williams,” which is scheduled to become a CNBC-only newscast later this year, averaged 322,000 viewers at 8 p.m. on MSNBC (up 27 percent against the time period the year before) and 313,000 in its 10 p.m. CNBC run.