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SCOUTING REPORT: What insiders are saying about NBC

May 12, 2003  •  Post A Comment

“They need to focus on getting back to their original brand-smart, sophisticated, urban adult audience.” … “They’re still in pretty good shape, but their stuff is getting old and [Entertainment President] Jeff Zucker can’t let his own fascination with the Emerils of the world color good programming decisions as he’s done in the past.” … “You really have one anchor [reality] show over there in Fear Factor.”