“We set strict limits on our kids’ media diets, and we believe in making TV and other media a family experience. … TV’s ratings system is incoherent, inconsistent and ignored by most parents, just like the current hodgepodge of various media ratings systems. Even when programming is family-friendly, it can contain inappropriate messages through beer commercials, promos for sleazy shows and other ads for adult-oriented material.”
Jim Steyer, founder and CEO, Common Sense Media
“Family-friendly shows are out there on over-the-air TV, but you have to hunt them down. The ABC Saturday Disney movie, nature shows on PBS, `CBS News Sunday Morning’ and virtually everything on Pax are family-friendly.”
Bob Betcher, media columnist, Scripps Treasure Coast Newspapers, Stuart, Fla.