NBC, CBS Split Sweeps Opener

Nov 3, 2003  •  Post A Comment

NBC and CBS each claimed victory on the first night of sweeps last Thursday, with NBC winning adults 18 to 49 and CBS taking total viewers.
CBS had the highest-rated show of the night with “CSI.” It scored a 9.5 rating and 23 share in adults 18 to 49 and attracted 27.4 million viewers-more viewers than the other three networks combined in that time slot-according to Nielsen Media Research.
From 8 p.m. to 8:30 p.m., CBS’s “Survivor” beat NBC’s “Friends” in total viewers for the first time since May 2001, with 20.1 million to “Friends”’ 18.9 million. “Friends” did win in adults 18 to 49.
At 10 p.m., NBC’s “ER” won in adults 18 to 49 with a 9.7/25 and in total viewers with 19.9 million.
Fox debuted its new drama “Tru Calling” from 8 p.m. to 9 p.m. It pulled a disappointing 1.9/5 in adults 18 to 49 and 4.9 million total viewers.
For the night, NBC won in adults 18 to 49 with an 8.4/22, followed by CBS (7.3/19), ABC (2.5/7), UPN (2.5/6), Fox (1.5/4) and The WB (0.8/2). In total viewers, CBS won the night with 21.3 million, followed by NBC (17.3 million), ABC (8.4 million), UPN (6.0 million), Fox (3.8 million) and The WB (2.4 million).