ABC Picks Up ‘Lost,’ ‘Desperate Housewives’ for Full Season

Oct 20, 2004  •  Post A Comment

Stephen McPherson, president, ABC prime-time entertainment, announced Wednesday the network has picked up its two breakout dramas, “Desperate Housewives” and “Lost,” for the full season.

Since its premiere Sept. 26, ABC’s “Desperate Housewives” has been the No. 1 TV program on Sunday night in total viewers and adults 18 to 49, according to Nielsen Media Research. The program is also the No. 1 new series of the season in total viewers and adults 18 to 49. “Desperate Housewives” attracted the largest audience for any ABC series debut in eight years and was the network’s most-watched drama debut in 11 years. In its three airings, “Desperate Housewives” is up 124 percent in total viewers (20.8 million versus 9.3 million) and up 131 percent among adults 18 to 49 (9.0/21 versus 3.9/9) in the time period from a year ago.

Marc Cherry is executive producer and creator of “Housewives,” which is produced by ABC-owned Touchstone Television. Michael Edelstein and Tom Spezialy are executive producers.

For all of its four Wednesday 8 p.m. airings, “Lost” has been the No. 1 program in its hour among viewers. “Lost” is up 6.1 million viewers for the hour from last year (17.6 million versus 11.5 million) and up 40 percent in adults 18 to 49 (6.6/18 versus 4.7/13).

“Lost” was created by Jeffrey Lieber and J.J. Abrams and Damon Lindelof. Mr. Abrams, Mr, Lindelof and Bryan Burk serve as executive producers. “Lost,” which is filmed entirely on location in Hawaii, is also from Touchstone Television.